Peak Performance: An Interview with Realtor Sarah Reed

    Peak Performance: An Interview with Realtor Sarah Reed

    Sarah Reed is a Realtor at Peak Properties Group. You can contact her at

    970-361-8333 or

    Tell us a little bit about you and your background. How long have you been in the industry?

    I was born and raised in a small town called Gypsum, Colorado it’s in-between Glenwood and Vail – and then I went to school up in Rangely. I played basketball up there for a year and then I moved over to Denver and back to Grand Junction. That’s where I started in real estate. I got my license in 2014. Before that, I was a veterinary technician for ten years. I’ve always loved the different styles and architecture of homes, so I was naturally drawn to real estate.

    What drives you to be the best at what you do?

    I love to educate people and be there to help guide them through the process from start to finish and ultimately help them achieve their goals. Buying a home and selling a home is all about a process. I’m a very competitive person and hate to lose; real estate is always changing and every transaction is different, so you need somebody that is there to help support you and negotiate on your behalf.

    What does being a realtor mean to you and your clients?

    You know, it’s more than just my livelihood, I want to be the go-to person and the person they trust. It’s the biggest purchase or sale in someone’s life, and they are depending on you and trusting you to help guide them through the process. Real estate is oftentimes used to gain wealth and if I can help people achieve their goals, it makes me very happy!

    In today’s market, why is it important for a buyer or home seller to use a realtor to buy or sell a home?

    On the buying side, it’s very important to use a realtor. Many different scenarios can come up during the process. You need somebody to help represent you and negotiate for you on your behalf. Some buyers think they can get a discount if they don’t use an agent on the buy side – but ultimately, the listing agent ends up getting paid double, and then you’re on your own representing yourself and not necessarily getting a deal. You need somebody to be your voice and somebody who has been there experienced things, and can think of different ideas that you on your own wouldn’t be able to think of.

    On the listing or the selling side, it’s very important as far as exposure for your home. Most people want to get the most amount of money for their home and the best deal. When you use a realtor that’s experienced and has the right tools and is willing to go above and beyond, you get the most exposure for your home, and in return, you get the most out of your house on the market.

    What’s your favorite thing about living in Colorado?

    There are so many things to do; I love being outside. There’s everything from camping and four-wheeling to going on the lake in a boat or paddleboard, hiking, fishing… I could go on and on. In the wintertime, I love going snowboarding. The possibilities are endless here, and – of course – the scenery isn’t too bad either.

    What’s one fun thing about you?

    My husband Torri and I have 3 kids (Jaxson-7, Jojo-6, Hudson-10mo), and we also have 3 dogs! We have a St Bernard, Beagle, and Greater Swiss Mountain Dog. So we have a crazy, funhouse. It’s just what we call life, I guess! I wouldn’t have it any other way!

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